Fuel AI-Powered CRMFuel Travel
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SHR Maverick CRMSHR, Sceptre Hospitality Resources
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About
Increase guest engagement with relevant, timely marketing campaigns tailored to each guest. Our all-new AI-Powered Hotel CRM software tracks every guest behavior in real-time, creates real-time segments with personalized recommendations, and enables customer-centric marketing across all your channels. Combine all guest attributes from across your systems, including message engagement, website behavior, and PMS profile information, into a single customer view of each guest, allowing for true 1:1 marketing. Target drip campaigns to guests based on their unique potential value, sentiment, and propensity, determined in real-time through a holistic view of guest research and booking behavior patterns. Engage the right guests for each campaign with automated segmentation recommendations, powered by Blueshift’s machine learning algorithms and Fuel’s data scientists. Guests will receive messages at the precise times they are most likely to interact with your brand.
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About
While other CRM systems only see limited information from third-party providers’ systems, Maverick helps you know, recognize, and reward your best guests—no matter how they booked. Hoteliers using Maverick know their OTA customers the same way they know their direct customers. The robust, powerful guest management software gathers all guests’ profile data from the Windsurfer® CRS and aggregates it. It matches and cleanses profiles and creates microsegments that optimize recommendations for guest communication. Maverick also provides a built-in, easy-to-use, integrated marketing program for email and text message marketing and campaign management. Profile Management includes cleansing data and consolidating guest profile data from all connected systems, which provides a comprehensive view of guests and their habits and behavior. Users can define standard fields, profile match, and merge criteria.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Hotels that require a cross-channel marketing platform to increase guest engagement with marketing campaigns
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Audience
CRM software that aggregates guest profile data from the CRS to optimize guest communication
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationFuel Travel
Founded: 1995
United States
www.fueltravel.com/software-solutions/
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Company InformationSHR, Sceptre Hospitality Resources
Founded: 1987
United States
shr.global/maverick-customer-relationship-management/
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Categories |
Categories |
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Integrations
Facebook
Google
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