Wipro PromaxWipro
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Related Products
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About
We provide the industry’s most complete view of competitive pricing and optimize your price image, so you can profitably grow revenue and drive trips. Price image uses Nobel Prize-winning models to measure how consumers view your prices. By optimizing price image, you can profitably grow short and long-term revenue while also increasing shopper loyalty. Win on the items that matter most to your shoppers vs. a pricing war you can’t win on the typical low-margin items. Spend less on price investments while having a greater impact on shopper perception and trips. Weights items based on their importance to the shopper vs. treating every item the same so you can track your price position through the eyes of the shopper. Less reactive to competitors’ pricing action and more strategic helping you to outsmart the competition. We combine in-store audits, web scraping, and Nielsen point of sales (POS) data, and use advanced ML algorithms to increase your competitive insights.
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About
Trade spend is typically the second largest expense after cost of goods sold for Consumer Packaged Goods (CPG) companies. With consumer behavior and retail partnerships rapidly changing, CPG companies need better capabilities to rapidly scale their trade promotion optimization tasks. Optimizing trade spend remains a challenge due to external factors such as intense competition within the industry, country-specific logistics management, and regulatory compliance requirements. Enterprises also face challenges due to internal factors such as data residing in multiple sources (ERP, POS data, and syndicated data from Nielsen and others), difficulties in gaining insights from pre- and post-promotion analyses, or the usual struggles of collaboration between sales, marketing, finance, and demand-planning teams. Wipro’s Promax® suite of solutions for trade promotion management, optimization, and execution (TPM, TPO, and TPx) is designed to address each of these business challenges.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Businesses and companies interested in a solution to analyze, track and optimize their pricing options
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Audience
Companies searching for a solution to scale their trade promotion optimization tasks
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationEngage3
United States
www.engage3.com
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Company InformationWipro
United States
www.wipro.com/consumer-packaged-goods/wipro-promax/
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Alternatives |
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Categories |
Categories |
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Trade Promotion Management Features
Analytics / ROI Tracking
Approval Workflow
Budgeting & Forecasting
Claims Management
Competitor Analysis
Compliance Management
Customer Management
Discount Management
Pricing Optimization
Promotion Calendar
Settlement Management
Trade Agreement Management
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Integrations
Datatron
Denodo
HPE Consumption Analytics
IBM Apptio
Nielsen Marketing Cloud
PTC FlexPLM
Ubersmith
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Integrations
Datatron
Denodo
HPE Consumption Analytics
IBM Apptio
Nielsen Marketing Cloud
PTC FlexPLM
Ubersmith
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