D&B Optimizer vs. KickFire Comparison


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About D&B Optimizer removes bad data. Sales People who trust their CRM will be far more effective and will always have correct, updated data resulting in pin-sharp targeting and a massively better customer experience. And a happy, successful salesforce! D&B Optimizer is a secure cloud-based platform to enhance your marketing and sales data, helps you profile your best opportunities, and reach your target audiences. It comes loaded with advanced analytics and easy integration into your marketing systems with connectors for Salesforce and Microsoft. D&B Optimizer not only unlocks the value of your current data but enhances the new data you collect every day while driving more effective segmentation and targeting to accelerate growth in your business. Keeping data up to date is an uphill struggle for sales and marketing teams. In fact, Salesforce estimates that 91 percent of CRM data is incomplete and 70 percent of that data decays annually.	About Today’s B2B organizations rely on accurate data to power their sales and marketing strategies – KickFire's IP address intelligence™ translates IP addresses to companies and provides account-level firmographic data, such as industry, revenue, employee count, and more. B2B marketers can leverage this data to identify website visitors, personalize content, target ads, enrich forms, append CRM data, and other account-based marketing strategies. KickFire’s IP address intelligence and B2B firmographic data are available through its LIVE Leads platform, API, and integrations with today’s leading technologies. Captivate your website visitors with personalized experiences. Target with personalized messaging. Prioritize leads based on intent signals. Retarget and optimize ad spend across campaigns. Enrich every aspect of your technology stack. Infuse KickFire data across your sales and marketing platforms. Streamline your team's workflow.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience Sales intelligence platform for companies wanting to improve their sales efficiency, CRM acceptance and targeting	Audience Businesses searching for a solution to improve their services and increase sales
Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online
API Offers API	API Offers API
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Free Trial	Pricing No information available. Free Version Free Trial
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person
Company Information D&B Optimizer Sweden www.dnb.com/en-gb/products-and-services/db-optimizer/	Company Information KickFire Founded: 2005 United States www.kickfire.com
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Categories Data Quality Market Intelligence Sales Intelligence	Categories B2B Data Buyer Intent Data Enrichment Digital Analytics IP Address Intelligence Lead Management Market Intelligence Sales Intelligence Web Analytics Website Visitor Identification
	Sales Intelligence Features CRM Integration Data Cleaning Data Enrichment Data Import/Export Data Mining Data Verification Email Integration Lead Scoring List Building Performance Management Pipeline Management Predictive Modeling/Analytics Prospecting Tools Reporting/Analytics Sales Forecasting Show More Features Buyer Intent Features B2B Lead Generation Channel Attribution Competitor Analysis Content Marketing CRM Integration Customer Journey Mapping Customer Profiles Intent Data Lead Notifications Lead Scoring Lead Management Features Activity Tracking Campaign Management Lead Capture Lead Distribution Lead Nurturing Lead Scoring Lead Segmentation Pipeline Management Prospecting Tools Source Tracking Web Analytics Features Campaign Management Conversion Tracking Form Analytics Goal Tracking Keyword Tracking Multiple Site Management Pageview Tracking Referral Source Tracking Site Search Tracking Time on Site Tracking User Interaction Tracking
Integrations Microsoft Dynamics 365 Salesforce Act-On ActiveCampaign Adobe Analytics Adobe Experience Cloud Adobe Marketo Engage ConnectWise CPQ Constant Contact Eloqua HubSpot CRM HubSpot Customer Platform Integrate LiveRamp Mailchimp Openprise Slack Sugar Sell Zoho CRM Show More Integrations View All 2 Integrations	Integrations Microsoft Dynamics 365 Salesforce Act-On ActiveCampaign Adobe Analytics Adobe Experience Cloud Adobe Marketo Engage ConnectWise CPQ Constant Contact Eloqua HubSpot CRM HubSpot Customer Platform Integrate LiveRamp Mailchimp Openprise Slack Sugar Sell Zoho CRM Show More Integrations View All 29 Integrations
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