Bravo POS for Gun Stores

Bravo POS for Gun Stores

Bravo Store Systems
Merchant Magic

Merchant Magic

Cervelle
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About

Bravo Store Systems powers firearm retailers, FFL shops, and ranges with a single, connected POS built for compliance, speed, and confidence. Trusted by 1,200+ FFLs nationwide, Bravo unites sales, inventory, range management, eCommerce, and ATF record-keeping in one seamless system. Every 4473 is validated at entry, A&D bound book updates automatically, and audit artifacts are available in clicks—keeping you inspection-ready 24/7. Integrated distributor catalogs (RSR, Davidson’s, Lipsey’s, Sports South) simplify ordering while protecting margins. Bravo’s built-in eCommerce connects in-store inventory directly to UsedGuns.com and Guns.com, letting you list once and sell everywhere. Bravo Store Systems — Audit-Ready POS with Built-In eCommerce.

About

​Merchant Magic POS is a comprehensive, ATF-compliant point-of-sale software tailored for the firearms industry. It streamlines operations by managing sales, refunds, layaways, special orders, trades, direct buys, consignments, FFL transfers, and purchase orders. The system supports item entry via a barcode scanner or touch screen, features user-configurable buttons for speedy sales, and allows scanning of driver's licenses to instantly add customers into the system. It tracks retail, web, gun show, and event sales, with customer notes appearing at POS. Integrated credit card processing, built-in training, and a complete gunsmithing module enhance its functionality. Security is robust, ensuring employees only access areas relevant to their roles. The software also offers features like gun trace capabilities, attachment of images to products and customers, allocation alerts at receiving, and the ability to run on one or more Windows-based PCs within a local network.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Gun stores, FFLs & shooting ranges.

Audience

Firearms retailers requiring a point-of-sale system to manage sales, inventory, and customer relations

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$79/month
Free Version
Free Trial

Pricing

$200 per month
Free Version
Free Trial

Reviews/Ratings

Overall 4.9 / 5
ease 4.9 / 5
features 4.8 / 5
design 4.8 / 5
support 4.7 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Bravo Store Systems
Founded: 2010
United States
www.bravostoresystems.com

Company Information

Cervelle
Founded: 2000
United States
www.cervellesoftware.com/pos

Alternatives

Cumulus Retail

Cumulus Retail

Celerant Technology

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Categories

Categories

Firearms Features

Accounting / ERP
Analytics / Reporting
ATF Compliance
Audit Trail
Background Check
Barcode Scanning / Printing
CRM
eCommerce / Online Sales
Electronic 4473
Electronic Bound Book
eZ Check Verification
FFL
For Shooting Instructors
For Shooting Ranges
Inventory Management
Point of Sale (POS)
Purchasing / Procurement

Point of Sale Features

Barcode Scanning
Commission Management
Cryptocurrency Support
Customer Account Profiles
Discount Management
eCommerce Integration
Electronic Signature
Gift Card Management
Loyalty Program
Multi-Location
Restaurant POS
Retail POS
Returns Management

Retail Management Features

Commission Management
CRM
eCommerce
Email Marketing
Employee Management
Loyalty Program
Mail Order
Merchandise Management
Multi-Location
Order Management
Purchase Order Management
Reporting/Analytics
Returns Management

Retail POS Systems Features

Barcode Scanning
Commission Management
Discount Management
eCommerce
Gift Card Management
Inventory Management
Loyalty Program Support
Pricing Management
Returns Tracking
Sales Tracking
Touch Screen

Integrations

Amazon
Credova
E4473
Fortis
LeadsOnline
Microsoft Dynamics 365
Nocode HQ
PayPal
Sage Accounting
Sage Intacct
Twilio
craigslist
eBay
eyeson

Integrations

Amazon
Credova
E4473
Fortis
LeadsOnline
Microsoft Dynamics 365
Nocode HQ
PayPal
Sage Accounting
Sage Intacct
Twilio
craigslist
eBay
eyeson
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