Scarborough

Scarborough

Nielsen
+
+

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About

BIGDBM is a leading US data provider with 7+ years of experience building identity graphs with a focus on ROI, privacy, and quality. Unlock significant value in your marketing campaigns, lead generation strategies, and identity verification workflows with our US consumer and B2B datasets. Utilize the self-service BIGDBM Data Market for easy and affordable audience/list generation and custom appends. Identify website visitor traffic using our WeVi product suite of real-time data collection via pixels and real-time identity resolution APIs. Popular products: - Telecom-verified phone numbers>consumers - IP>consumer and IP>company domain linkages - Verified consumer emails - Consumer and B2B intent - Consumer demographics and behavioral affinities - Residential and commercial property owners and contact information - MAID>consumer linkages

About

​Nielsen Scarborough captures local and national consumer insights across over 2,000 categories, including leisure activities, shopping behaviors, purchasing patterns, and media consumption. By conducting more than 330,000 surveys annually throughout the U.S., Nielsen Scarborough ensures that advertisers and media companies are equipped to meet the needs of their customers and uncover new strategic possibilities. Understanding the unique behaviors of your customers provides a better grasp of the marketplace and competitors, enabling the development of strategies that highlight your strengths. With Nielsen Scarborough’s local market insights studies, you can examine consumer habits in areas such as automotive, banking and finance, beverages, demographics, digital and internet, grocery and convenience, healthcare, home improvement, home shopping, lifestyle, media, restaurant, retail, sports, telecom and mobile, transportation, travel, and voting.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Marketing/Advertising, Lead Generation, Identity Resolution/Verification

Audience

Local media companies seeking a tool to understand consumer behaviors and preferences to tailor their content and advertising strategies effectively

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

4 to 7 Cents Per Match
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 4.8 / 5
design 4.8 / 5
support 5.0 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

BIGDBM
Founded: 2016
United States
www.bigdbm.com

Company Information

Nielsen
Founded: 1923
United States
www.nielsen.com/solutions/audience-measurement/scarborough/

Alternatives

Alternatives

Salesgenie

Salesgenie

Data Axle
Nielsen ONE

Nielsen ONE

Nielsen

Categories

Categories

B2B Data Features

B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Business Ownership Data
Company Data
Employee Data
Firmographic Data
Job Posting Data
Salary Data
Technographic Data

Buyer Intent Features

B2B Lead Generation
Channel Attribution
Competitor Analysis
Content Marketing
CRM Integration
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Sales Intelligence Features

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

Integrations

Alation
Amazon S3
Bright Data
Narrative
SAP Customer Data Cloud

Integrations

Alation
Amazon S3
Bright Data
Narrative
SAP Customer Data Cloud
Claim BIGDBM and update features and information
Claim BIGDBM and update features and information
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