Related Products
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About
Adobe Customer Journey Analytics connects customer identities and interactions across channels, devices, and time for fast, holistic analyses that deliver accessible and precise customer insights. With powerful, flexible data frameworks, businesses can ingest, process, and unify all types of customer data, enabling sophisticated analytics that reveal insights in seconds.
A patented data governance framework provides governance capabilities that protect customer data — including data labeling, consent management, and role-based permissions — ensuring AI-driven insights don't expose sensitive customer information. Teams can then support compliant personalization and engagement strategies by activating insights directly in Adobe Real-Time CDP and Journey Optimizer.
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About
AI Driven Campaign Optimization. Deep learning algorithms converts unique users into your ideal marketing plan. Not every conversion happens right away. When a user arrives at your site, Attributy dives into their historical data up to several months before, recognizing past touchpoints that might influence a purchase decision. This allows the dynamic attribution algorithm to model an extremely accurate picture of a channel’s value. Single-channel attribution tools fall short. Most overestimate the impact of the channel they measure, while underestimating the cumulative, long-term effects of a whole campaign. Attributy’s artificial intelligence algorithm focuses on the user, following individual customer journeys from first touchpoint to purchase. Each ad seen is given credit proportional to its true value in customer conversions.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Businesses looking for a solution to manage, analyze, and understand their entire customer journey data
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Audience
Companies that need a AI-driven attribution solution
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Free Trial
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Pricing
Free Basic
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationAdobe
Founded: 1982
United States
business.adobe.com/products/customer-journey-analytics/adobe-customer-journey-analytics.html
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Company InformationAttributy
Founded: 2018
United States
attributy.com
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Categories |
Categories |
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Customer Journey Mapping Tools Features
Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates
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Customer Journey Mapping Tools Features
Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates
Marketing Attribution Features
Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking
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Integrations
Adobe Analytics
Adobe Experience Cloud
Adobe Experience Platform
Adobe Experience Platform Agent Orchestrator
Adobe Journey Optimizer
Adobe Real-Time CDP
Adobe Target
Amazon S3
Google Cloud AI Infrastructure
Microsoft Azure
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Integrations
Adobe Analytics
Adobe Experience Cloud
Adobe Experience Platform
Adobe Experience Platform Agent Orchestrator
Adobe Journey Optimizer
Adobe Real-Time CDP
Adobe Target
Amazon S3
Google Cloud AI Infrastructure
Microsoft Azure
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