Active Agent DSPVirtual Minds
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Microsoft InvestMicrosoft
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Related Products
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About
Active Agent is a fully-fledged omnichannel demand-side platform that offers innovative marketing technology for value-oriented, automated, and data-driven media purchasing. It supports various formats, including display, mobile, native, video, digital out-of-home, cinema, digital audio, and both linear and programmatic TV. The platform enables efficient planning, buying, and optimization of programmatic advertising across these channels. Active Agent ensures 100% data protection compliance through simple campaign setups that automatically adhere to IAB standards and EU requirements. Brand safety is maintained via pre-bid integrations, providing fully automatic quality control during media buying to ensure brand-safe placements tailored to the brand. The platform offers centralized management of all common deal types, including forecasts and detailed reporting, as well as a comprehensive directory of exclusive always-on deals across various channels.
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About
Microsoft Invest is a demand-side platform built for the future of video advertising. With an integrated platform advantage and a focus on data-driven performance, Invest enables you to engage audiences on all screens and drive business results. An intuitive and graphics-based approach to deal discovery and activation, offering access to curated premium deal catalogs and more visibility into deal inventory than you’ve ever had before. Discover exclusive curated catalogs created by premium data owners and available off-the-shelf to reach audiences at scale. Reach more than a billion users with Microsoft’s valuable audiences, including millions you may not be reaching anywhere else. Gain confidence in campaign planning, focusing on the data that matters to you before you go live. Plan cross-channel, boost digital investments, find the right audience and discover premium inventory, eliminate planning and buying silos.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
|
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Audience
Companies requiring a solution to plan, purchase, and optimize programmatic advertising across multiple channels and formats
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Audience
Companies interested in a tool to engage audiences and drive business results
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationVirtual Minds
Founded: 2001
Germany
virtualminds.com/active-agent/
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Company InformationMicrosoft
Founded: 1975
United States
about.ads.microsoft.com/en/solutions/technology/microsoft-invest-dsp
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Categories |
Categories |
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Integrations
Bing
LinkedIn
Microsoft Advertising
Microsoft Edge
Placements.io
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Integrations
Bing
LinkedIn
Microsoft Advertising
Microsoft Edge
Placements.io
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