Best Audience Intelligence Platforms in the Middle East - Page 2
View:
Compare the Top Audience Intelligence Platforms in the Middle East as of March 2026 - Page 2
Sort By:
-
1
Choozle
Choozle
Take back control of your digital advertising. Execute programmatic ad campaigns at any scale with our all-in-one digital advertising software. Determine which targeting tactic is right for your campaign goals. Enjoy simple campaign setup and personal support. Quickly manage and optimize multiple advertisers and programmatic ad campaigns, no matter your campaign goals. With customer onboarding and easy-to-use, feature-rich digital advertising software, you can plan and execute campaigns with efficiency and ease. Launch highly-targeted campaigns with custom audiences created from first or third-party data. You can also target specific locations or based on web content and page categories. We offer tools to seamlessly combine first and third-party data to create custom audiences comprised of your most valuable users.Starting Price: $99 per month -
2
Affinio
Affinio
Affinio is an Augmented Analytics company that leverages its custom graph technology to understand the billions of connections across big data. Affinio’s AI-based segmentation and visualization technology is putting the power of AI at the fingertips of business users around the globe so they can rapidly discover unique insights that power business decisions that win. There are oceans of information and growing seas of data. Everyone is building a data lake, but no one is building a boat. Affinio’s Analytics and Matchmaker solution are both available inside the Snowflake Data Marketplace. Run Affinio’s graph analytics on your own internal first-party PII data inside Snowflake’s technology. Anyone with or without a technical background can use Affinio to query their data, and their answer comes back in seconds, not days. Discover the overlap between your customer data and another company’s customer data, and then decide to enter into a clean room with them. -
3
Lexer
Lexer
Lexer is the Customer Data & Experience Platform of choice for leading brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more. As the only CDP built for retail, we help the world’s most iconic brands drive incremental sales from improved customer engagement. With one of the simplest onboarding processes in the industry, Lexer cleanses and combines data into an enriched single view of the customer with no heavy-lifting required from our customers. We unify data from any system and enrich it with AI-powered predictive analytics, third-party data, and targeted surveys. With CDP-powered insights fueling every use case, Lexer acts as the all-in-one hub for every customer-facing team—including marketing, ecommerce, retail and service. With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value. -
4
Mediaocean
Mediaocean
Meet customers where they are and unite stakeholders across the media lifecycle through an integrated platform designed to facilitate mission-critical solutions for Media Intelligence, Media Management, and Media Finance. Extensively connected to the media ecosystem through APIs and bi-directional integrations, and encapsulated by an omnichannel data warehouse, the Mediaocean platform provides unmatched transparency, control, and efficiency for omnichannel advertising. Critical data surfaced where and when it matters most. Tap into an underlying foundation of normalized data and leverage it throughout the campaign lifecycle where it can impact decisions. End-to-end workflow for omnichannel buying at scale. Whether digital or traditional, direct or programmatic, across open or closed ecosystems, leverage a standardized workflow to manage campaigns. Customized media accounting to manage global spend and streamline operations. -
5
TransUnion TruAudience
TransUnion
Transform omnichannel media performance with the next generation of identity-driven marketing capabilities. TruAudience™ powers data-driven marketing and measurement with a suite of privacy-first identity resolution, data enrichment, audience targeting and advanced analytics solutions. Transform your data strategy with a robust, end-to-end source of identity. Reach and engage audiences seamlessly across all marketing channels. Continuously measure and improve the impact of your marketing investments. TruAudience connects your data, teams and marketing platforms with a single identity graph to generate better outcomes. More accurately target audiences and personalize experiences across paid and owned media. Adjust media budget allocation, audience targets, creative and publisher placements. -
6
Isentia
Isentia
Empowering clients to make great decisions. Isentia is your real-time media intelligence and insights solution, helping top-performing communication teams make sense of the world’s conversations. Isentia is your real-time media intelligence and insights solution, helping top-performing communication teams make sense of the world’s conversations. Don’t miss important coverage, conversations or comments with our suite of services, designed to make monitoring quick, easy, and more meaningful. Enhance your strategic communications, be crisis ready and manage your reputation by tracking key messages, issues and audience sentiment across channels, with more accessible and easier-to-use data. Always be the first to know with real-time alerts and real-time analytics that help you spot trends and take action to help your organization build its reputation. -
7
Affogata
Affogata
Your new superpower for revealing customer preferences and sentiment. Capture every customer interaction on the web, social or business applications, and turn them into actionable Customer Insights. Understand your brand sentiment, key trends and more. Keep an eye on your competition. With social, web, internal business applications, nothing flies under your radar. Empower any team with curated insights thanks to Affogata's flexible visualization and data export. Act quickly with Affogata's real-time reporting. Don't leave any conversation off guarded. See how your customers react to your campaigns and messaging. Beef up your NPS with sentiment analysis that adds context to the quality of your service. Discover new product features desired by your users, and uncover where your competition is ahead of the game. Identify influencers and underlying trends on your social pages and private groups. Get a bird's eye view of your brand perception and always be on the lookout for threats. -
8
Mobilewalla
Mobilewalla
Effectively and efficiently reach your highest value customers and prospects with Mobilewalla's audience segments. Thousands of consumer data points are modeled into campaign-specific, syndicated or custom audiences to deliver the right message to the right consumer at the right time. Our audience segments can be deployed in digital and social channels including Facebook, Twitter and Instagram. The depth and breadth of Mobilewalla data, allows us to build a portrait of each device ID. We use predictive modeling to understand patterns and then group devices into specific segments. App usage provides behavioral information and tells a precise story on the consumer. Demographic insights provide additional background information. Mobilewalla verifies our age and gender segments with Nielsen DAR and US Census data. GPS latitude and longitude location data from billions of daily signals allow for scale and accuracy. -
9
People Pattern
People Pattern
Traditional market research is time-consuming, unreliable at scale and prone to bias. People Pattern uses complex data science techniques to extract actionable marketing insights from the ocean of unbiased opinions and data generated by social media users. We refer to this as audience intelligence. While most social marketing tools focus on analyzing conversations about brands, the most valuable insights come from the people behind the conversation. Applying rigorous data science, People Pattern helps marketers understand the PEOPLE behind their brand conversations and move beyond vanity metrics to evermore sophisticated ways of analyzing, targeting and activating high-impact audience segments. -
10
Wiland PersonaBuilder
Wiland
Customer personas have long provided a way to understand and segment consumer cohorts. But marketers have struggled to make personas actionable when it comes to real-world media targeting. That’s why Wiland PersonaBuilder™—the world’s most powerful persona creation tool—is also designed to produce ready-to-deliver audiences for activation in digital advertising campaigns. The intuitive PersonaBuilder application makes it easy to create robust, detailed prospect and customer personas based on relevant, continuously refreshed data—vast consumer spending signals, social media engagement data, and other information. Bridge the gap between your strategy and media buying teams. PersonaBuilder enables you to create robust, detailed personas that can immediately be converted into audiences ready for activation in digital advertising campaigns. -
11
Dstillery
Dstillery
The smartest, data-driven brands and their agencies know they can no longer rely on generic audience solutions. That’s why we build just-for-your-brand Custom AI models to hand-pick audience members to create your best audiences. High performing audiences that are accurate and scalable. Easily explore, create, and activate audiences. We want to help our clients become smarter. We’re a group of relentlessly curious data scientists, engineers, and marketing and advertising professionals solving companies’ toughest problems in the face of constant technological change. -
12
Parrot Analytics
Parrot Analytics
Helping media companies get smarter. The world’s largest studios, networks and OTT platforms apply our 360 degree view of content to optimize monetization decisions. Partner with Parrot Analytics to understand how to harness demand measurement to compete and thrive in the global attention economy. Our DEMAND360 platform captures consumption and engagement data from billions of TV fans around the world each day to provide unprecedented insight into global cross-platform audience demand. DEMAND360 captures demand signals in every country on the planet. Our language-agnostic platform uncovers global demand for local productions. We measure total market demand across SVOD, AVOD, linear and cable. We have created a holistic global measurement standard that integrates signals across consumer research data sources, P2P streaming/downloads and social media. -
13
Kantar Marketplace
Kantar
Build your competitive edge with agile consumer insights. A leading-edge platform built for leading-edge brands. Kantar Marketplace is an automated market research platform designed for insights professionals, marketers and agencies who want to test, learn and move faster. It is the only market research platform with solutions that have been independently validated to predict sales and brand growth. Get fast answers to your most pressing questions with proven automated market research solutions designed to the highest standards. Choose from a full suite of modular solutions including surveys, reports and data - with options to run your own market research or benefit from Kantar’s expert service. Tap into global perspectives, with solutions available in 70 countries and growing. With local support and account servicing, know that someone always has your back. Kantar is the world’s leading data, insights and consulting company. We help clients understand people and inspire growth. -
14
Omeda
Omeda
The first step to a unified view of your audience is harnessing the vast amounts of data in your diverse portfolio of media, events and subscription products. Bring all your data together to create a single view of the audience and optimize your financial opportunities. With a comprehensive view of your audience's engagement, you can streamline your efforts to monitor audience data and ensure more accurate marketing decisions. Omeda helps you create new products and platforms starting with the right audience segments and targets. And we can integrate into your key Adtech and CRM platforms. Increase revenue and improve yield by effectively deploying programs across owned and operated brands and extending audience offers with omni-channel programs. Omeda is committed to answering all of your data and business questions, even when you’re burning the midnight oil. Our technical support consultants are there 24/7 to provide world-class service and help you make the most of your experience. -
15
OnAudience
OnAudience
OnAudience is a global provider of high-quality & custom audience segments for digital advertisers and data enrichment solutions. Our desktop data covers 200 markets with globally unified taxonomy, including more than 1,000 predefined segments. Profiles are precisely categorized on the basis of demographic data, interests and purchase intents of web users. We create and provide custom segments on demand. DMPs help you improve your digital campaigns. The platform makes it easy to manage all customer data and build custom segments dedicated to upcoming campaigns. Divide your customers based on specific products, markets or attributes and deliver them tailored adverts. OnAudience gets you access to one of the world’s largest database of clients’ profiles – find your new clients among over 27 billion user profiles worldwide. -
16
MarketBridge
MarketBridge
While some companies focus inwardly on precisely packaging complex services and technologies, customers yearn for a more personalized experience. It’s possible to shift the perspective outward to build a customer-centric powerhouse that fulfills buyers’ wants and needs. Business leaders ask questions faster than analytics can answer them. By integrating agile management structures, reproducible techniques, and open-source platforms, it’s possible to turn insights from a trickle to a waterfall. Marketing strategies and tactics change constantly, but marketers’ goals remain the same. Build awareness, drive net new leads, and increase loyalty in today’s data-rich, technology-driven and channel-intensive environment. Shrinking demand, margin compression, and changes in customer buying behavior have converged to constrain sales productivity. Growth leaders need a dynamic multichannel coverage planning process to respond to rapid changes in market forces. -
17
smartocto
smartocto
Smartocto is a smart editorial analytics system that brings actionable data into the newsroom. Our mission is to optimise storytellers' output and make it more relevant, impactful and profitable. With crystal clear modular big screens, insightful historical reports, real-time A/B header and lead-in tests, and actionable notifications, we give them the power to go from data to action and optimise for online success, whether that's impact, engagement or conversion. We come from the newsroom ourselves, so our approach to data is different. Instead of pageviews, we show metrics on loyalty, engagement, impact and more, to help connect the dots between online publishers and their audience. We continue to develop innovative features every day, sometimes together with clients. Take a look at our website to see if smartocto could be interesting for you. -
18
Trufan
Trufan
Trufan provides the opportunity for consumer opt-in: allowing you to generate ethical, high quality first party data. With the power to export and re-market to valuable target audiences. Discover new audiences, segment and filter across industries and interests with bio keywords, geographic breakdown, hashtag usage, activity rate, post times and more. Understand audience overlap across a portfolio of brands — yours, competitors, and more. Activate an audience whenever and however. Drive calls to action like new platform follows, newsletter sign-ups, e-commerce and more. Engage with ease to re-market and prompt impactful results. -
19
PRophet
PRophet
PRophet brings new value to every layer in the public relations ecosystem: from generating richer insights for better strategies to working in tandem with traditional platforms to perform even smarter and more efficiently, to creating more relevant and successful pitches and, as a result, better relationships with journalists. Optimize your crisis response or reputational campaign by knowing with greater certainty how and which media will react to an emerging issue. Test, retest and run your pitch over and over again to optimize your language and targets before going to market with your pitch. PRophet predicts which media are most likely to be interested in your pitch and help you uncover new reporters, dramatically increasing your odds for placement. Reduce pitch time by up to 50% while increasing placements by up to 100% so you can spend more time on other high-value tasks. -
20
AdMobilize
AdMobilize
Analyze people, crowds, vehicles, and other objects in real time with your cameras. Measure people, crowds, and vehicles anonymously in real time with your cameras. Gather smart metrics from your IP/security cameras in one step. Our technology works with several types of cameras and operating systems used around the world. On the go, at your desk or wherever you may go, your AdDashboard is with you all the time. View metrics that are important to your business and share them with customers. The strictest privacy and reliability methodologies have earned our reputation as the industry’s most trusted measurement company. We understand your need to intuitively access, utilize, and integrate our real-time data; so we made it effortless. Our computer vision infrastructure caters to all of our client’s needs, always ensuring the highest performance regardless of implementation. -
21
Above Data
Above Data
The investment landscape has changed. Each day humans produce 2.5 quintillion bytes of data. From credit cards to satellites, the quantity and granularity of information can improve forecasting and real-time decision-making for those able to harness it. That’s where we come in. Above Data procures and packages unique data assets in a flexible, intuitive and no-code environment allowing you to get quick answers before the competition. The investment landscape has changed. Each day humans produce 2.5 quintillion bytes of data. From credit cards to satellites, the quantity and granularity of information can improve forecasting and real-time decision-making for those able to harness it. That’s where we come in. Above Data procures and packages unique data assets in a flexible, intuitive and no-code environment allowing you to get quick answers before the competition. -
22
Winnin Insights
Winnin
A platform that turns video data insights into online culture. Explore Winnin Insights to understand what your audience really wants to watch and become relevant to them. Understand the topics, niches of interest and creators that engage your audience. Share culturally relevant insights and creative references. Have data-driven ideas so your team approves them with more conviction. Transform your creative process using Winnin Insights. Produce relevant content in a less painful way. Get access to data from the world's largest online video platforms. Each social network has different behavior and consumption patterns. Understand in a few clicks what performs best in each of them with Winnin Insights. Search for the subjects your audience most likes to watch and find out what else relates to your audience. Dive into the niche interests and trends your audience is engaging with and find opportunities to produce content. -
23
Scraawl
Scraawl
Scraawl is a suite of data analytics tools designed to empower you to gain more from your data. Whether your problem set focuses on publicly available data, images and video, unstructured text, or all of the above, Scraawl has powerful tools to enhance your analyses. Scraawl leverages state-of-the-art artificial intelligence and machine learning techniques to provide actionable insights through analytics. Our team is a multi-disciplinary group of developers, researchers, and data scientists dedicated to bringing cutting edge analytics to users. Scraawl SocL® is an enterprise-level, easy-to-use, web-based PAI listening and analytics tool. Scraawl SocL® searches, analyzes, and visualizes online conversations and news data, providing a user with a detailed 360-degree analysis. -
24
Tubular Intelligence
Tubular
Tubular is the most comprehensive video intelligence platform that standardizes and contextualizes the digital video universe for you. Bring the world’s best ideas to your content strategy by knowing what the world is watching across 4B+ videos and 16M creators, classified and organized for you. Position your media property using contextual and comparative performance metrics, and pitch data-backed ideas that will get advertisers excited. Uncover who is partnering with whom across the ecosystem, to inform your prospecting, pitching, and future partnerships. Tubular video ratings are point-in-time performance metrics (views, engagement rates) that allow you to objectively compare the first 1, 2, 3, 7, and 30-day performance of video content, influencer partnerships, or individual videos and creators. Organizing the world of video for you. ContentGraph is Tubular’s organizational backbone, using machine learning to automatically classify videos and creators across and within platforms. -
25
Realeyes
Realeyes
Measure human attention and emotion in response to advertising to drive optimal creative performance and media efficiency. The world’s most accurate emotion classification system, enabled by the largest culturally sensitive AI training set. We live in a world of distraction. Leading advertisers use Realeyes to drive greater ad performance to maximize attention. We measure the attention levels and the emotional responses of your sample audience as they watch your content on their own device. Realeyes’ AI-powered platform is the most sophisticated in the market, using webcams to interpret audience’s attention the same way a human would do. The Audience Retention algorithm is calibrated against advertisers’ and partners’ actual view-through rate performance data. The algorithm, initially built from 200+ ads across seven markets, has 85% correlation with actual in-market video view through rate. -
26
NPAW
NPAW
NPAW is the global leader in holistic, end-to-end video intelligence solutions for streaming services. Marked by continued growth and increased competition, 2021 was a year of both consolidation and change for the video streaming industry. In this report, we look into the main trends affecting the video ecosystem and analyze their impact from a user engagement and streaming quality perspective. Understand your user’s content preferences and take steps to source more attractive, relevant content to your audience. Create sharper marketing campaigns by understanding the user’s content interests. Know exactly when and where you should promote new content. Generate fair, transparent business models with your content partners. Create payments based on content consumption analytics. -
27
Spiketrap
Spiketrap
Get unparalleled clarity with audience insights, competitive intelligence, and bespoke AI solutions. Engage effectively with contextual advertising, influencer planning, and impact reporting. Visual data analytics tools, competitive intelligence, trending stories, and more. Including gaming ad target segments, available through major DSPs. Tailor-made for your needs, from market research to gaming marketing intel. -
28
Shopalyst
Shopalyst
Backed by data and machine learning, our marketing platform offers a set of friendly tools to activate cross-platform advertising campaigns that meet people where they are and when they are ready. And seamlessly translate discovery into demand by activating shoppable experiences from these ads. You can learn a lot about your market based on what your shoppers are searching, seeing and buying. Sharpen your paid search campaigns using our keyword recommendations and optimize quality scores using our shoppable landing pages. Find the best audience for your display campaigns and drive sales using our rich media shopping formats. Target using our custom intent audiences, and drive engagement and sales by making your video ads shoppable. Turn scrolls into sales on social media leveraging our data and automation. Personalize ad creative and landing page experiences. -
29
YouGov
YouGov
On-demand access to an ever-growing source of consumer insights. Always-on audience research to over 24 million panel members in 55 markets. We call it living data. Constantly evolving, connected intelligence. Discover what your audience was thinking, feeling, doing, and buying yesterday, 5 years ago, and today. Actionable answers from your audience - from syndicated data and in-depth custom research to quick surveys and polls. Equip yourself with the knowledge to deliver more successful campaigns. With over 24 million registered panel members worldwide, YouGov helps you build the most complete picture of your customers’ complex lives. Our pioneering solutions help the world’s most recognized brands, media owners, and agencies to explore, plan, activate, and track better marketing activities. YouGov works continuously to remain the biggest, most representative, and most connected proprietary panel in the market. -
30
Blis
Blis
A truly unique planning & buying platform. Deliver omnichannel campaigns with a single, unified audience. Blis is an integrated planning and buying platform that delivers scaled, relevant and high-performing audiences, delivering KPI-beating results for the world’s largest brands and media agencies.
