Best Nonprofit Account Data Management Software
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Compare the Top Nonprofit Account Data Management Software as of September 2025
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What is Nonprofit Account Data Management Software?
Account Data Management software orchestrates the handling of target account and customer information within the sphere of account-based marketing (ABM), ensuring that the teams responsible for sales and marketing maintain a continual connection with the status of key accounts. To leverage an ABM approach effectively, it is critical for sales professionals to be aware of a prospect's current stage in the sales funnel and to assess the likelihood of conversion to a customer. Compare and read user reviews of the best Nonprofit Account Data Management software currently available using the table below. This list is updated regularly.
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1
HubSpot CRM
HubSpot
HubSpot brings your marketing, sales, and service teams together on the same AI-powered customer platform. HubSpot's Customer Platform is not just a tool; it's the heartbeat of your business. Designed with passion and precision, our CRM stands out as the ultimate solution for empowering your team to build deeper customer relationships. It transforms the way you engage with your clients by offering a seamlessly integrated, all-in-one platform for sales, marketing, and customer service. With HubSpot's CRM, you gain unparalleled insights into your customer interactions, all organized in an intuitive, easy-to-navigate dashboard that promises to skyrocket your team's efficiency. Our platform is engineered to grow with you, offering scalable solutions that adapt to your evolving business needs. What's more, HubSpot's Customer Platform includes a robust free version, packed with essential features, making it the perfect choice for ambitious businesses of all sizes.Starting Price: Free -
2
Visual Visitor
Visual Visitor
AI Sales Rep with Person-Level Website Identification Identify and Influence Your Engaged Website Visitors into Sales-Ready Leads – Before You Commit a Single Working Hour. Lower Funnel, Higher Value Leads Using our advanced WebID +Person identification technology, we uncover and identify the most engaged visitors to your site. - 40 points of data about each prospect, including first name, last name, email address, and more. - Engaged, But Anonymous: These prospects are conducting online research but haven’t met with your sales team yet. - These visitors are deep in your sales funnel, spending time on your key ‘buying pages’ but remaining unknown to you. - Our AI Sales Rep identifies and gently engages with these visitors, influencing them to express interest. This is 100% automated. Leverage the power of AI to turn your website visitors into meeting-ready leads effortlessly.Starting Price: $299.00/month -
3
6sense
6sense
6sense Revenue AI™ eliminates guesswork and arms your revenue team with the data and visibility it needs to create and convert high-quality pipeline into revenue. 6sense Revenue AI™ drives predictable revenue growth by eliminating the expensive, time-consuming guesswork that’s plagued B2B revenue teams for decades. Make the most of every digital investment. Illuminate hidden buyer behavior. Analyze millions of data points to surface in-market accounts. Drive the right action at the right time — across every channel. Lots of companies want what you offer, but your martech systems can’t accurately detect buyer interest. This crucial, dormant data hides in what we call the Dark Funnel™. 6sense illuminates and analyzes these insights. Automate prospect follow up with AI-powered conversational emails. With AI-powered 6sense ® Conversational Email, sales and marketers can craft personalized emails at scale that qualify and convert accounts into sales meetings. -
4
Lead411
Lead411
Lead411 provides the most comprehensive and accurate information about contacts and companies available in the marketplace. We currently have over 450M contacts, within 20M companies worldwide. Through targeted filters, and Growth Intent Data, customers are able to view complete contact data profiles and find growing companies that are more likely to be in a buying cycle for adding services/solutions. Our growth intent triggers are an easy way for you to filter for companies that make the most sense to reach out to. These companies are growing and have growth indicators such as: recently funded, IPO release, revenue growth, hiring growth, new locations, hiring plans, new executive hires and more. Fueled with this information, customers can reach out directly from the platform with the built-in sales engagement tool Reach, which allows sales to send email and SMS messaging cadences and keep track of the hottest prospects. Includes a search as you go Chrome extensionStarting Price: $99.00/month -
5
HubSpot Marketing Hub
HubSpot
Grow your traffic, convert leads, and prove ROI with HubSpot Marketing Hub. An all-in-one inbound marketing software, HubSpot offers the tools that brands and marketing professionals need to build and launch effective campaigns that help their business get noticed. This includes search engine optimization (SEO), writing blogs & creating web content (CMS), leveraging social media like Facebook, LinkedIn & Twitter, and more. With Marketing Hub, we’ll help your team grow traffic, convert leads, and track your entire funnel in one place. Drag and drop your way to polished landing pages and email templates. Quickly publish blog posts that establish you as an authority on any subject and help you get found online. And you’ll be ready for visitors from any device because your content is responsive right out of the box. Get real-time SEO suggestions, and create a content strategy that adapts to the way modern search works. And much, much more.Starting Price: $50 per month -
6
UpLead
UpLead
UpLead is a B2B prospecting platform that provides the highest quality B2B contact & company data. Features include real-time email verification, worldwide contacts in over 200 countries, 50+ search criteria, technology tracking, account-based marketing, competitor intelligence, email pattern intelligence, social profile links, Salesforce & 12 other CRM integrations, robust API and more.Starting Price: $99 per month -
7
Apollo.io
Apollo.io
Apollo is an all-in-one sales intelligence platform with tools to help you prospect, engage, and drive more revenue. Sellers and marketers use Apollo to discover more customers in market, connect with contacts, and establish a modern go-to-market strategy. Apollo's B2B Database includes over 220M contacts and 30M companies with robust and accurate data. Teams leverage Apollo’s Engagement Suite to scale outbound activity and sequences effectively. Finally, up-level your entire go-to-market processes with Apollo's Intelligence Engine with recommendations and analytics that help you close. Founded in 2015, Apollo.io is a leading data intelligence and sales engagement platform trusted by over 10,000 customers, from rapidly growing startups to global enterprises.Starting Price: $49 per user per month -
8
Salesforce Marketing Cloud
Salesforce
Reach individual customers through hundreds of features to help you create tailored, relevant content — from basic email marketing tools to sophisticated cross-channel campaign functionality. Connect data across multiple sources and devices to gain a unified view of the customer. Capture and activate first-, second-, and third-party data to know your customer, and drive growth by reaching new audience segments. Leverage data and Einstein to orchestrate every interaction with the power of AI. Listen, interpret, and respond to customer intent, and deliver personalized communications in a trusted way. Create two-way, real-time engagement from awareness to advocacy. Dynamically deliver the next best action for each individual at scale. Measure end-to-end marketing effectiveness across all digital channels and devices leveraging AI and an exclusive partnership with Google Analytics 360. -
9
Owler
Owler
Track the companies that matter to you. Access exclusive information on over 13M public and private businesses, curated from the Owler community. Discover companies that could boost your business. Filter by industry, geography, revenue, employee count, and more. Explore over 40 million competitive relationships and identify the companies to watch. Follow the companies that matter to you, and get news and customizable real-time alerts about them. You’ve got your eye on a few companies, for one reason or another. Track them with Owler news alerts, and gain insight into changes that could impact your next move. Monitor what people are saying about your brand, keep tabs on your competitors, and track the industry news that impacts your business. Work smarter, eliminate noise, and spend more of your time selling with actionable insights about the companies in your pipeline.Starting Price: $11.99 per month -
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Offer customers the freedom to define their journey. Fulfill the promise of CRM with SAP Marketing Cloud. Drive more revenue and give customers freedom to discover, engage, and buy. Sharpen the focus of your marketing team by leveraging the full context of customer needs and demands. Unite experiential and operational data to build a single, comprehensive view of customers. Remove silos across the organization and activate the full value of customer data. Gain deeper insights into customers to understand their intent and anticipate their behavior. Identify hidden trends and discover micro-segments with just a few clicks to shape your marketing strategy. Build customer trust and deepen customer relationships with greater insight and agility. Use real-time business intelligence to enable fast analysis and confident decision-making across the organization, while delighting customers and optimizing marketing performance.
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ZoomInfo Sales
ZoomInfo
Maximize productivity, accelerate pipeline and reach the revenue potential you didn’t imagine possible with ZoomInfo Sales. Build an account universe based on your Ideal Customer Profiles and reach decision makers with the largest B2B contact database of 65M+ direct dial phone numbers and 150M+verified email addresses. Identify and reach prospects at the beginning of their buyer’s journey by tracking companies researching solutions like yours across the web. Discover and connect with decision makers from companies exploring your business website. Analyze customer calls, meetings, and emails to drive process changes that impact your bottom line. Build and execute multi-touch sales cadences with our native phone dialer and email tool. Shorten your sales cycle with ZoomInfo Chat, an easy-to-use, data-driven chat bot tool. Set real-time lead alerts to engage best-fit buyers or automate lead-qualifying interactions to free up your internal team. -
12
Integrate
Integrate
We connect customers with the brands they deserve. Build meaningful connections for prospects and customers that accelerate revenue with the world’s only omni-channel demand cloud. Take control of every customer journey. With your personalized demand cloud. As a B2B marketer, you’re struggling to manage lead data from an increasing number of channels and sources. People, data, processes and systems are not in alignment. As a result, your top-of-funnel demand-gen efforts are fragmented and inefficient, the customer journey is disconnected, and you can’t meet pipeline goals. The Integrate Demand Cloud empowers you to engage buyers where they are. By aligning people, data, processes and technologies it enables seamless, personalized customer journeys and advances marketing ROI. -
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SALESmanago
Benhauer
We help eCommerce businesses grow sales through deep customer understanding and seamless multi-channel interactions. Our approach collects real-time data on transactions, preferences, and website behavior, stored and managed in our Customer Data Platform. This data powers our Omnichannel Marketing Automation and AI-driven personalization. Our platform, co-developed with e-commerce marketers, introduces innovative tools like zero-party data collection, AI email design, and flexible workflows to address e-commerce challenges. Trusted by global brands like Adidas, Converse, and Crocs, we consistently deliver a 5-10x conversion boost and 40% annual growth, recognized by G2 for excellence. Think of us as an extension of your marketing team, always focused on delivering value, starting with a custom Growth Plan tailored to your business.Starting Price: 0 -
14
People.ai
People.ai
Bring the full potential of your sales and marketing engine to life with truly actionable insights to accelerate pipeline generation and change the outcome of in-quarter deals. People.ai unifies all revenue activity data, and enriches every account and opportunity with next-generation insights that accelerate high-quality pipeline generation and improve the execution of every deal. Stay connected with every dimension of account engagement so the entire team knows exactly who is engaged, and where the opportunities are to accelerate pipeline and expansion. Understand the impact every person and activity have on the progression of a deal, and deliver actionable recommendations to improve rep performance. Our data platform breaks down data silos and uses patented AI technology to connect the dots between buyer engagement and seller performance – with insights that make your entire Revenue Engine smarter.Starting Price: $50 per user per month -
15
PowerRouter
PowerRouter
Focus on what matters the most for your business i.e. closing more deals faster. Ensure every lead has the best chance to convert by routing it to the right rep on your team. Your prospects and your team members deserve no less Match leads to accounts and then route leads to teams You can close faster when your reps reach out to your prospects the fastest. Don’t lose revenue because your leads got stuck in the cracks – Follow up fast, Win more. Assign leads as they come – to your SDR team, account executive or CSM by matching leads to your named accounts in real-time. Convert them while they’re hot. Speed to lead is the key to Conversion Reps, Reps & More Reps Visual Canvas to build flows easily Easy Drag and Drop interface to manage workflows in real-timeStarting Price: $15 / user / mo -
16
Propensity
Propensity
Choose from our library of custom-built ABM playbooks to launch quickly and maximize results. Build pipeline with in-market accounts and contacts. Hand off warm accounts to sales every day. Discover qualified in-market accounts and contacts. Use intent data to identify companies that will be interested on your product or service. Create brand awareness with qualified accounts across your TAM using high-quality graphics and memorable programmatic ads. Identify buyers across ads, website visits and form fills. Then, engage across direct mail, marketing emails and social media ads. Align sales and marketing and drive engagement with your best-fit audience. Deepen relationships with the right people across LinkedIn connections, emails and calls. Optimize engagement and receive up to 5X engagement and 20% opportunity creation.Starting Price: $1,000 per month -
17
Warmly
Warmly
Cut costs and deliver more conversations to your active sellers. Al fueled orchestration of buyer intent delivered automatically. Start seeing ROI in minutes. Buy once through Warmly and gain access to the best-in-class enrichment and intent data to power your automation. Combine intent with action to capture buyer interest in the moment, before your competitors do. Reveal, enrich, and qualify accounts researching you on your site and personalize engagement with them in real-time across email, LinkedIn, and live chat. Augment your sales team with generative Al assistants who connect on your behalf at optimal moments in the buyer's journey. Work every target account that visits your site in multi-threaded conversations with decision-makers without needing to add headcount. Consolidate all the tools, workflows, and actions needed to instantly capture the interest of decision-makers. Harnesses the power of your existing tools to automatically identify and convert high-intent visitors.Starting Price: $850 per month -
18
xiQ
xiQ
xiQ’s personality-driven sales and marketing platform combines neuroscience, psychology, and AI to understand the buyer’s mindset. xiQ individualizes sales and marketing for every buyer at every stage of the buying process. xiQ’s proprietary platform discovers and recommends key company and personality insights so you can connect with your audience authentically. xiQ amasses and generates all the customer and prospect data your salespeople need in one place. xiQ uncovers the personality of your contacts so you can find shared traits to build on. xiQ’s 1st-party intent data and sales triggers enable you to engage when they are ready. Behavioral insights are at the core of everything in xiQ, from profiles to content to campaigns. Automatically find the right content for the right people, and the right people for your awesome content. xiQ keeps you up to date so you never miss a reason to reach out to your high-priority contacts.Starting Price: Free -
19
Openprise
Openprise
Openprise is a single, no-code platform that lets you automate hundreds of sales and marketing processes to realize the value you were promised from all your RevTech investments. To fix that, you could cobble together dozens of point solutions in an unmaintainable “Frankentecture.” You could punt the problem offshore knowing quality and SLAs suffer with folks that aren’t any more excited about mind-numbing manual tasks than you are. Openprise is a single, no-code platform that combines the best practices, business rules, and data you need to orchestrate hundreds of processes like data cleansing, account scoring, lead routing, attribution, and many more. Using that clean data, Openprise automates all the processes currently done manually, or just poorly, by sales and marketing automation platforms, like lead routing and attribution. -
20
FollowupByte
FollowupByte
Manage your business effectively and measure business performances with real-time statistics. Access the alarm system allowing you to identify sales representatives who do not follow the procedure in order to encourage them to respect the process. Working with multiple stakeholders in guaranteeing protection of information between the different intermediaries. Solution running on desktops, tablets and smart phones. No matter your industry, Followupbyte will help you improve your marketing, grow your revenue, develop customer loyalty and much more. Create access for your call centers, telemarketers and sales representatives in a few clicks, with different levels of clearance. Make the most of our agenda, designed specifically to meet the needs of a professional prospecting campaign, to import and export your Google and Outlook calendars. Optimize your results and reduce your workload thanks to our system which supports the entire monitoring process.Starting Price: $30.00/month/user -
21
RollWorks
RollWorks
Whether you’re starting out or scaling up, RollWorks helps you confidently grow revenue by focusing on the right accounts at the right time. Run account-based programs that deliver the right message on the right channel at the right time to the right audience. Whether your goal is new business or expansion, turn your target accounts into opportunities faster than ever. Lay the foundation for your marketing programs. Identify your ideal customer profile, select target accounts, and find key contacts. Run effective cross-channel campaigns. Engage your ICP, target accounts, and key buyers, with ads and sales automation. Have full visibility into your impact. Measure the effectiveness of your ABM at both the account and contact level. This ready-to-go, boss-approved ABM planning template deck will set you up for major props at your next meeting. We created it for you to make it yours. -
22
Bombora
Bombora
Surf the Intent data wave. Bombora Company Surge® data identifies which businesses are actively researching your products and services, signaling when and what they want to hear from you. Bombora is an Australian Aboriginal word that means ‘a wave that forms over a submerged offshore reef or rock, sometimes breaking heavily and producing a dangerous stretch of broken water.’ We chose Bombora as our company name because it reflects both the sea of data we aggregate and the challenge in harnessing it. We value putting others first, flexibility, personal growth, leading by example, respect for ecosystems and data stewardship. -
23
CloudLead
CloudLead
Harness the true power of outbound by acquiring custom data that’s tailor made for your business. Power your sales and marketing decisions with Cloudlead’s custom data points to better personalize your outreach efforts. Maximize your investment on inbound and/or re-marketing activities with enriched verticals. Whether you’re looking for firmographic, technographic, demographic and lead insights, Cloudlead will add-on the insights you value most. Enrich with more verticals like hiring activity, technology usage, funding status etc. At least 22.5% of your database would lose its value in terms of accuracy and relevance each year. With human researchers and tools, Cloudlead will verify emails and all your data points. CMO’s witnessed a 78% increase in ROI post implementation of lead scoring. Cloudlead utilizes human verified data accuracy to build the most accurate scores for your sales team. -
24
ORM Technologies
ORM Technologies
ORM delivers an easy to use cloud-based solution that leverages ORM's deep expertise in Optimization and Statistical Analytics. ORM's has available cloud-based solutions focused on enhancing the Sales and Marketing functions in a company. Solutions include Optimized Sales Management and Optimized Marketing Management, both solutions include predictive analytics and optimization as well as an enhanced set of report and data analytical capability. The common theme across all solution areas is a minimum cost savings of 5% - 15% or greater and significantly enhanced reporting and data management. We’re the only sales & marketing performance analytics platform that prescribes clear and direct action plans to give you the insights you need to increase revenue.ORM Technologies believes that data should make decision making easier. It’s like having a personalized data scientist on your team. -
25
Intandemly
Intandemly
Just select your criteria and our Identifier module will give you a list of accounts along with contacts, corporate email, position, and more! Intandemly also offers a Chrome Extension which makes identifying super easy, while eliminating data entry for reps. Research your accounts and prospects, get up-to-date contact data, and push it into the prospecting module. Supercharge sales with our inbuilt CRM which offer insights, account management, calling, email automation, and more. Create a sales workflow that is optimized to help you close more deals. Engage accounts with a one-team approach. Build account audiences and run plays across advertising, Linkedin, retargeting direct mail, and email. Align marketing with rest of the organization and reach customers in the most personalized way. Our Google Chrome extension, a smooth point of interaction, add and engage with accounts that are continuously looking forward. -
26
LeadAngel
LeadAngel
LeadAngel smart-matches incoming leads with existing accounts and distributes leads among your sales team using the most powerful & flexible lead routing and lead matching algorithm available. We as a team helps your business to drive sales with the automated lead management. The application offers data standardization, fuzzy matching, lead segmentation, Contact Routing and Account Routing and lead to account matching in a user-friendly interface with smart drag or drop options. The solutions are built with API's to help you leverage everything our platform has to offer. Eliminating duplicate leads, merge with existing contacts, and removing redundant accounts with LeadAngel’s powerful data cleanup engine and track the entire procedure with LeadAngel's reporting where each and every step is visible. Further optimize your sales funnel with tools such as auto conversion of leads into contacts if a matching account is found. -
27
ZoomInfo Operations
ZoomInfo
Get the best B2B commercial data delivered on your terms, accessible, flexible, and primed to accelerate your business. Our best-in-class match rates, match accuracy, fill rate, and fill accuracy combine for data reliability that’s 10x better than the alternatives. Identify customers across channels and infuse your CRM, MAP, cloud data warehouse, or other systems of record with the most accurate and actionable data. Tap into our global database of companies from the smallest ‘mom and pop’ to the global enterprise covering firmographics, hierarchies, and technographic, all built using our patented technology. Go beyond just company data to get the full customer picture with the world’s best contact data, streaming intent, and scoops, all from one platform. Integrate comprehensive B2B data into any system or workflow, in the format of your choice through cloud data shares, APIs, flat files, or orchestration apps. -
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Global Database
Global Database
Efficiently identify your perfect buyers and see your sales team’s effectiveness grow instantly. Validate suppliers and receive notifications when changes occur to make sure all your processes run smoothly. Use the API to create your own apps to better your users’ experience and automate your sales and marketing processes. Stay on top of your game with global database solutions. Get notifications when relevant changes take place in the market of your interest, find out about new leads and be the first to contact them. Global Database Sales & Marketing platform offers you first-rate inputs for every step of your sales funnel. Choose quality data on prospects, customers, and competitors and see your business grow exponentially. Bolster your business database. Gain an enriched view of any company you’re interested in and stay assured that whenever you review its profile, you’ll see the most up-to-date information available. -
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Align.ly
Align.ly
We craft simple, intuitive Salesforce applications to help B2B RevOps teams support sales and marketing with scalable, predictable growth. RevOps is all about doing more with less while keeping your tech stack simple and scalable. Align.ly's Salesforce apps help RevOps teams deliver on these goals. RevOps teams have to wear many hats and deliver on many mission-critical aspects of the business. As marketing generates high-quality leads, Align.ly lead-to-account can help match, route, and auto-convert those leads to ensure sales follow-up within minutes. Accurately match leads to accounts in real time to ensure proper ownership and quick sales follow-up of your leads. Instantly match and route Leads in real time to the proper account owner. Accurately measuring B2B marketing attribution is a difficult problem to solve. Accurately measure every touch from every contact in your customer's buying journey.Starting Price: $149 per month -
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CUFinder
CUFinder
Unlock a world of premium leads with CUFinder and elevate your marketing strategy with a league of exceptional, high-quality prospects. Experience the game-changing power of CUFinder's accurate data, a valuable asset that drives your marketing success. Effortlessly connect with targeted companies and their employees using our trusted and up-to-date information. Don't settle for anything less than excellence, embrace the reliability of our data for outstanding results. Experience the fastest and easiest lead generation and data enrichment solution with CUFinder. Unlock the full potential of your business by unveiling hidden opportunities to showcase your products or services before competitors can make their moves. Stay one step ahead in the game with CUFinder's lightning-fast data access. CUFinder revolutionizes academic lead generation, connecting you with potential partners, collaborators, and customers. Our vast database and customizable search criteria save you time.Starting Price: $34 per month